Goods App
Can giving and receiving in your community be convenient through mobile?
Can thrift shopping be a streamlined service to your doorstep?
Goals
In pursuit of environmentally impactful ideas, I noticed a chance to experiment with a modern thrift-shopping experience delivered to your doorstep.
My main goal was to :
Gather a better understanding of the current thrift shopping experience
Apply a minimally viable version of the Goods App service
Learn from people who interact with the service
I conducted an iterative approach going through 3 cycles of the service with trial customers.
Tested box and bag prototypes through each iteration of delivering the Goods service
Research
Researched with multiple mind map tools like lean business models & pain, gain, jobs practices to help define the problem
Collected interview insights from thrift shoppers, learning preferences and habits beforehand
Utilized Google Workspace for signup forms and trial customer information
Delivered the experience to trial members
Shopped and researched thrift stores and garage sales
Qualitative interviews with customers after pickup and deliveries
High-level user journey
Solution Experiment
A personalized pickup and delivery shopping experience that trades what you don’t use for unique things you do want directly from your local community (“Another man’s treasure” concept)
Exploring a personalized process from a list of items in stock with a “heart-liking” feature to help present more resonating search results
Lo-fi Explorations
Designed low-fidelity, mobile prototypes
Some of the tools I utilized included mobile wire-framing apps, user storyboarding, as well as touch prototype usability tests to help inform design decisions
Hifi Testing & Iterations
Prepping, scheduling, and delivering the service to trial and paid members
Outcomes
Research and experiments showed that users of this service would enjoy this if there were more specific products that were delivered rather than the assortment delivery
Results after delivering this service, customers felt the longevity of the value received wasn’t consistent
Profitability isn't likely due to the heavy-lifting of the service that creates more of a loss than a gain
Next Steps
Iterate pricing models to fit what people are comfortable paying for
Test a pickup-focused service rather than a delivery to reduce stock overflow while still providing value